University of Amsterdam
28 October 2026
In this lecture we aim to:
Reading: Chapter 10 (§10.2, §10.4–10.7)
\(\widehat{\text{album sales}} = b_0 + b_1 \text{airplay} + b_2 \text{adverts}\)

In statistics, a mediation model is one that seeks to identify and explain the mechanism or process that underlies an observed relationship between an independent variable and a dependent variable via the inclusion of a third hypothetical variable, known as a mediator variable (also a mediating variable, intermediary variable, or intervening variable).
Source: WIKIPEDIA

Back to lecture 6. Do anxious students simply revise less?
Tal-Or et al. (2010, Study 2, \(n\) = 123): Testing causal direction in the influence of presumed media influence
Does an article about a sugar shortage on the front page increase the intention to buy sugar, or is this effect mediated by presumed media influence?
Condition: article on the front page (1) or an inside page (0), randomized (predictor)MediaInfluence: mean of 2 questionnaire items, 1 to 7 (mediator)
Intention: mean of 4 questionnaire items, 1 to 7 (outcome)
Only Condition was randomized, so path \(a\) is causal but path \(b\) may be confounded or reversed

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\(a \times b = b_a \times b_b\)
| 95% Confidence Interval | ||||||
|---|---|---|---|---|---|---|
| Estimate | Std. Error | z-value | p | Lower | Upper | |
| Condition → Intention | 0.254 | 0.253 | 1.007 | .314 | -0.241 | 0.750 |
| Condition → MediaInfluence → Intention | 0.241 | 0.127 | 1.902 | .057 | -0.007 | 0.490 |
Where to check each assumption in JASP (mediator and combined models)1
| Assumption | In JASP | Looks fine when |
|---|---|---|
| Multicollinearity (combined model) | Statistics → Coefficients → Tolerance and VIF | all VIFs below 10, average close to 1 |
| Linearity, equal variances | Plots → Residuals vs. predicted | a random cloud around 0 |
| Normality of the residuals | Plots → Q-Q plot standardized residuals → Confidence interval | points close to the line, mostly within the band |
| Outliers, influential cases | Statistics → Residuals → Casewise diagnostics | about 5% of std. residuals beyond \(\pm 2\) at most, Cook’s distance below 1 |
When we test such hypotheses with the help of path models applied to observational data, we are in the business of causal inference on the basis of observational data
Which way do the arrows point? The data cannot tell!

Condition) rules out models 2 and 4Massar et al. (2012): I heard that Jane has a boil and kissed a tramp
Do younger women gossip more, and is this mediated by their mate value?
age: 20 to 50 (predictor)mate_value: sexual desirability (mediator)gossip: tendency to gossip (outcome)
Scientific & Statistical Reasoning